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	<title>itsimple Blog</title>
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	<link>http://itsimpleblog.com.au</link>
	<description>Melbourne web design, development and online marketing blog.</description>
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		<title>Mobile Optimise or Fall Behind</title>
		<link>http://itsimpleblog.com.au/2012/05/546/</link>
		<comments>http://itsimpleblog.com.au/2012/05/546/#comments</comments>
		<pubDate>Fri, 18 May 2012 06:30:13 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=546</guid>
		<description><![CDATA[Mobile optimisation is becoming more of a necessity. More and more Australians are becoming the owners of smartphones and using them to surf the net. You can&#8217;t get left behind or you site&#8217;s traffic will start dropping. We make all of our sites mobile optimised and over the last month around 17% of all traffic [...]]]></description>
			<content:encoded><![CDATA[

Mobile optimisation is becoming more of a necessity. More and more Australians are becoming the owners of smartphones and using them to surf the net. You can't get left behind or you site's traffic will start dropping. We make all of our sites mo]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Spreading the Reach of a Marketing Event with Social Media</title>
		<link>http://itsimpleblog.com.au/2012/05/spreading-the-reach-of-a-marketing-event-with-social-media/</link>
		<comments>http://itsimpleblog.com.au/2012/05/spreading-the-reach-of-a-marketing-event-with-social-media/#comments</comments>
		<pubDate>Mon, 14 May 2012 23:15:38 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Facebook Marketing]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Social Media Advertising]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=540</guid>
		<description><![CDATA[It used to be that a marketing stunt or a street marketing event had to be picked up by the media to have any real success other than advertising to a few passers-by. These days however, getting picked up by the media is an added bonus, the real valu]]></description>
			<content:encoded><![CDATA[It used to be that a marketing stunt or a street marketing event had to be picked up by the media to have any real success other than advertising to a few passers-by. These days however, getting picked up by the media is an added bonus, the real valu]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>Social Networking &#8211; Great for Improving Brand Image</title>
		<link>http://itsimpleblog.com.au/2012/05/social-networking/</link>
		<comments>http://itsimpleblog.com.au/2012/05/social-networking/#comments</comments>
		<pubDate>Thu, 10 May 2012 01:19:37 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=536</guid>
		<description><![CDATA[Social networking sites may be great for showing off new baby pictures, snooping around your friends photos or telling your friends where you are; but they are useful for much more than this. Social networking sites provide endless opportuniti]]></description>
			<content:encoded><![CDATA[

Social networking sites may be great for showing off new baby pictures, snooping around your friends photos or telling your friends where you are; but they are useful for much more than this.

Social networking sites provide endless opportuniti]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Balancing Your SEO and Design</title>
		<link>http://itsimpleblog.com.au/2012/05/balancing-your-seo-and-design/</link>
		<comments>http://itsimpleblog.com.au/2012/05/balancing-your-seo-and-design/#comments</comments>
		<pubDate>Tue, 08 May 2012 02:05:30 +0000</pubDate>
		<dc:creator>Tom</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=523</guid>
		<description><![CDATA[&#160; The Conflict They're both very important but sometimes they can conflict. SEO trends are pointing towards more and more content and web design is pointing towards minimalism. It's hard to have a nice looking site full of images that]]></description>
			<content:encoded><![CDATA[

&nbsp;

The Conflict

They're both very important but sometimes they can conflict. SEO trends are pointing towards more and more content and web design is pointing towards minimalism. It's hard to have a nice looking site full of images that ]]></content:encoded>
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		<title>Creating sharp Facebook cover images</title>
		<link>http://itsimpleblog.com.au/2012/04/creating-sharp-facebook-cover-images/</link>
		<comments>http://itsimpleblog.com.au/2012/04/creating-sharp-facebook-cover-images/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 03:40:02 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=518</guid>
		<description><![CDATA[Browsing around Facebook pages, you’ll notice that there are some pretty pixelated timeline cover images at the moment. There are a couple of reasons for this, but the good news is they can be completely avoided by following a couple of simple step]]></description>
			<content:encoded><![CDATA[Browsing around Facebook pages, you’ll notice that there are some pretty pixelated timeline cover images at the moment. There are a couple of reasons for this, but the good news is they can be completely avoided by following a couple of simple step]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>2012 Web Design Trends</title>
		<link>http://itsimpleblog.com.au/2012/03/2012-web-design-trends/</link>
		<comments>http://itsimpleblog.com.au/2012/03/2012-web-design-trends/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 00:27:11 +0000</pubDate>
		<dc:creator>Adam</dc:creator>
				<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=508</guid>
		<description><![CDATA[A new year always means new design trends come on board, and also means it’s time to say goodbye to some older trends. With smartphones and tablets becoming the most used devices for browsing the internet, considerations which didn’t previously e]]></description>
			<content:encoded><![CDATA[A new year always means new design trends come on board, and also means it’s time to say goodbye to some older trends. With smartphones and tablets becoming the most used devices for browsing the internet, considerations which didn’t previously e]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>High traffic keywords vs. Long Tail keywords</title>
		<link>http://itsimpleblog.com.au/2012/03/high-traffic-keywords-vs-long-tail-keywords/</link>
		<comments>http://itsimpleblog.com.au/2012/03/high-traffic-keywords-vs-long-tail-keywords/#comments</comments>
		<pubDate>Thu, 08 Mar 2012 23:28:41 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=504</guid>
		<description><![CDATA[Often people are blind to the opportunities that lay dormant with long tail keywords. Instead they focus on the golden keyword that has 100 a day in traffic. Before I explain more on this topic let me quickly explain what they both mean. A long ta]]></description>
			<content:encoded><![CDATA[Often people are blind to the opportunities that lay dormant with long tail keywords. Instead they focus on the golden keyword that has 100 a day in traffic. Before I explain more on this topic let me quickly explain what they both mean.

A long ta]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Putting your budget to good use &#8211; fix the design</title>
		<link>http://itsimpleblog.com.au/2012/03/putting-your-budget-to-good-use-fix-the-design/</link>
		<comments>http://itsimpleblog.com.au/2012/03/putting-your-budget-to-good-use-fix-the-design/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 03:55:54 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=501</guid>
		<description><![CDATA[So your website is looking a bit old, it doesn’t really do much. Yeah, there’s some good info on there but people don’t seem to be converting.  Sound familiar? It’s clearly time to put some money down and do something about it. The next p]]></description>
			<content:encoded><![CDATA[So your website is looking a bit old, it doesn’t really do much. Yeah, there’s some good info on there but people don’t seem to be converting.  Sound familiar? It’s clearly time to put some money down and do something about it.

The next p]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Give social some love</title>
		<link>http://itsimpleblog.com.au/2012/02/give-social-some-love/</link>
		<comments>http://itsimpleblog.com.au/2012/02/give-social-some-love/#comments</comments>
		<pubDate>Wed, 22 Feb 2012 23:47:20 +0000</pubDate>
		<dc:creator>Liz</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=497</guid>
		<description><![CDATA[As we come to the end of February, and our theme of ‘loving your site’, I think it’s time to take a look at social media.  While your website is a huge part of your online presence, it is very rarely successful in isolation.  There are many c]]></description>
			<content:encoded><![CDATA[As we come to the end of February, and our theme of ‘loving your site’, I think it’s time to take a look at social media.  While your website is a huge part of your online presence, it is very rarely successful in isolation.  There are many c]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<title>The life and times of your website</title>
		<link>http://itsimpleblog.com.au/2012/02/the-life-and-times-of-your-website/</link>
		<comments>http://itsimpleblog.com.au/2012/02/the-life-and-times-of-your-website/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 00:15:30 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://itsimpleblog.com.au/?p=493</guid>
		<description><![CDATA[Like anything in business, a website requires attention, maintenance and care; otherwise it will start looking dated and possibly make your business look dead.  This might be the opposite of how your business actually is. With existing clients and c]]></description>
			<content:encoded><![CDATA[Like anything in business, a website requires attention, maintenance and care; otherwise it will start looking dated and possibly make your business look dead.  This might be the opposite of how your business actually is. With existing clients and c]]></content:encoded>
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